Wired: Why .Com is the Venture Capital Community’s Power Player

The venture capital (VC) community is well aware of the value of a great domain name. In a recent essay, Paul Graham, venture capitalist and co-founder of the Y Combinator seed capital firm said, “The problem with not having the .com of your name is that it signals weakness.” It’s no wonder that 100 percent […]

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Airlines Secret Weapon? Direct Navigation Traffic

“The airlines absolutely want fliers as much as possible to come to their own website,” Mr. Quinby said Read More .. To understand further, let’s take a look at major airlines and their domain names: American Airlines owns AA.COM Delta Airlines owns Delta.com Southwest Airlines owns Southwest.com United Airlines owns United.com Spirit Airlines owns Spirit.com While […]

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Shanghai Lantern Network Acquires The Domain Name WIFI.COM For International Expansion

Shanghai Lantern Network Technology Company Ltd., developer of WiFi Master Key, has acquired the international top-level domain name Wifi.com and launched its overseas expansion plan. The domain was previously owned by Chen Donghong, founder of Techan.com. At present, the Wifi.com website is under construction and it already shows the logo of WiFi Master Key. Financial […]

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Own The Language, Own The Category

Own The Language, Own The Category

Branding: It’s not about the products you sell, it’s about what you are known for. And do you know what you are known for? And do your customers agree? Collectively, the six domains represented in the images below receive tens of thousands of visits per month, without a single effort by the domain owner. No […]

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Is That Kewl Or Cool?

Statistically speaking, there’s a higher likelihood you have typed an intuitive domain name in the URL bar lately than you actually replied to a really long text message other than “K”. New technologies change many things, just not everything. You may use Facebook to follow your friends, Google to research, YouTube to watch, and Amazon […]

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What Do They Know That You Don’t?

Our belief that location matters is simply based on what majority of the world’s most admired companies already own. Do you believe it’s accidental that AOL owns the domain Games.com, The Food Network owns the domain Food.com, Honda owns the domain Motorcycles.com, J&J owns the domain Baby.com, Nestle owns the domain Meals.com, P&G owns the […]

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